Help your academics become an…
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We’re not saying you need to be a celebrity to make the news but what we’ve learned from our work with universities is that a one-off tweet from an academic is not going to be enough to cut through the noise. If you want to make news across a variety of channels then you need to collaborate with national media, utilising their social following will lead to the greatest impact.
Since the transition of print into digital media, you’re never closer to the journalist who can turn your research into stories that people will read. These stories will raise the university’s profile and turn your academics into influencers on important issues that resonate with wider audiences.
There are ways of pitching and placing comment pieces in the national media which you’ll only discover from those working on the receiving end of them. You can help your academics to make a greater impact and raise your university’s reputation by finding out:
What are editors really looking for?
How to pitch well
When to pitch - and when to chase
If all fails, what to do next
Learn exactly how to get your people to share their expertise, in their own words, in the nationals with Stori’s ‘pitch and publish’ workshop for communications and PR teams. The workshop is led by former Independent comment editor Hannah Fearn.
Get in touch to get booked in.
