Social media for marcomms professionals

How to make research relatable for young audiences and support your student recruitment strategy 

Turn research news into engaging social media content and engage young audiences

Social media for marcomms professionalS

Join Thea de Gallier, a writer, editor and illustrator, former BBC Three contributor and has written for the Guardian, Refinery29, Vice and NME.

Thea has created content for Instagram and TikTok and works on strategy planning with a range of B2B and B2C clients outside of higher education.

Who is this workshop for?

This workshop is designed for external relations, marketing and communications professionals who want to reach, engage and convert young audiences.

What’s the format of the workshop?

This is a half-day in-person, interactive workshop with exercises to help you apply the skills and information you learn.

Key benefits of our Social media for Marcomms professionals Workshop

  • Discover what young audiences want from brands on social media channels

  • Find out how to convert your research news into compelling and engaging social media content

  • We’ll make recommendations for your social media content based on a comprehensive analysis of your current social media presence and output

  • Get tips and quick wins with examples of what works well on social media

  • Understand the skills and software you need to create social media content

What our clients say About the Relatable Research Workshop

“Stori ran a ‘Storytelling for Young Audiences’ workshop for our External Relations team to support us with turning traditional media releases into stories that connect on our BCU TikTok and Instagram accounts. The team found the workshop extremely valuable, and we are already thinking differently about the way we create and share our stories.”

Phil Gordos, External Relations Manager, Birmingham City University

Facing a specific comms problem? Let our team help you out

Pitch to the media and get your research published with the help of award-winning journalist Hannah Fearn.

Find your focus and make your research relatable with academic researcher, presenter and public speaker Dr Alexis Paton.

Get your academics ready to make an impact on TV with broadcast interviewer and Orwell Prize-winning journalist Rachel Shabi.

Train your marketing and comms team to ace every interview of researchers and academics with Guardian education journalist Judy Friedberg.

Craft a research story into a 1-minute video for social media, with a focus on finding and building a personal brand with Webby award-winning, science communicator, video producer and writer Dr Leila Battison.