Raise your university’s reputation through research, secure funding and recruit students

Research Comms AND Marketing Workshop

Get your research stories pitch-ready and maximise your news reach with Stori and Guardian Universities content experts at our exclusive research comms and marketing workshop

Secure your spot

Responsible for raising the reputation of your university and its groundbreaking research?

Join Stori and Guardian Universities for an exclusive in-person research comms and marketing workshop: Think like a journo, reach like a newsbrand to raise reputation and recruit students

Key benefits

  • Find out how AI integration is changing news and what this means for universities

  • Discover exactly what journalists are looking for in a story when you’re pitch

  • Get exclusive audience insights from Guardian specialists to maximise your media reach

  • Learn how to underpin your university’s core themes with research stories

  • Network with other university marketers and reputation managers

When and where?

Event format: Research comms workshop

Date: Thursday 22 January 2026

Time: 2pm-5pm, followed by networking and nibbles

Place: The Guardian, 90 York Way, London, N1 9GU

 

SPEAKERS

Trina Everall, Founder and Director of Stori

Hannah Fearn, Journalist

Joseph Chapman, Client Partner Head of Education & Career Partnerships, The Guardian

Sarah Jewell, Guardian Labs lead commissioning editor for Education, the Guardian

AGENDA

  • Introductions

  • Part 1: Think like a journo - Hannah and Trina, Stori

    • Discover exactly what journalists are looking for in a story

    • Practical exercise and feedback on how teams can generate impact in the media

  • Part 2: Reach like a newsbrand - Joseph and Sarah, The Guardian

    • Overview of audience behaviour and interests relating to university content

    • Topics and themes for consideration

  • Networking and nibbles